Development of a Digital Product Using Augmented and Mixed Reality Technologies in Cultural and Educational Tourism
The 5th Industrial Revolution has given companies the opportunity to increase the accessibility of advanced technologies and develop new ones, allowing for an unprecedented level of immersion. Currently, such technologies are predominantly used in the entertainment industry—VR clubs, cinemas, and the vast majority of programs developed in the VR industry are gaming projects. The project answers the question, "What if we use such revolutionary technologies in the field of educational tourism?" The project is implemented in stages. First, historical events are reconstructed by combining virtual objects with the physical world in real-time. The product is a mobile application as well as mixed reality glasses, created using modern photogrammetry technologies, a game engine, and augmented reality application development tools. The scanned area first undergoes retopology and is then placed into the game engine, where a virtual object behavior model is built. Next, the development environment for creating augmented reality is integrated into the engine, where the positioning and calibration of virtual objects are configured. After that, the project is compiled onto a device, where testing and demonstration of the resulting product are conducted in the real area. Applied tasks the project aims to solve: - Increasing the tourist attractiveness of the sites; - Enhancing youth interest in the history and culture; - Creating a new form of leisure.
New Industry And Energy
Digital twins
2 years
Russia with subsequent scaling to BRICS countries.
1. High Level of Immersion: The use of augmented and mixed reality technologies creates a unique experience for users, providing deep immersion in historical events and cultural contexts. 2. Wide Target Audience: The project targets both B2B and B2C segments, including travel agencies, educational institutions, individual tourists, and teachers. 3. Multifunctionality of the Product: The ability to use the application on mobile devices and mixed reality glasses opens up broad opportunities for various usage scenarios. 4. Educational Process Efficiency: Interactive scenarios and a high level of visualization contribute to better material retention and increased interest in the studied topics. 5. Flexibility and Adaptability: The ability to develop custom scenarios tailored to the needs of specific clients and market sectors. 6. Proven Technology: Successful tests and positive user feedback obtained at demonstrations and exhibitions confirm the effectiveness and demand for the product. 7. Scalability Potential: The project is already being implemented in Russia and has plans to scale to BRICS countries, opening additional opportunities for growth and development.
N.A.
During the development of the technology, an application was submitted for the registration of an industrial design "Graphical User Interface of the Software Product 'Tourverse'". The registration date of the application is April 16, 2024, and the registration body is the Federal Institute of Industrial Property. Currently, the application is under review and revision. Additionally, a software program - "Tourverse Mobile Application" was registered, and an application was submitted for the registration of the "Tourverse" trademark.
