BRICS Solution Awards

MyFilm48 - International competition of generative Ai-films

Problem and implemented solution

Problem: MyFilm48 addresses the key problems of today's media market: staff hunger at the intersection of IT and creative industries, the need for the film industry to adapt to new technologies, the need for innovative content and the development of international cooperation in AI technologies. The event stimulates the development of a new market for AI content, demonstrating the potential of generative technologies and helping to solve global problems of integrating AI into creative processes. Solution: MyFilm48 offers an innovative approach to integrating AI into the media industry through: 1. A 48-hour format for creating unique video content using neural networks. 2. Identifying talent at the intersection of IT and creative industries with internship opportunities. 3. Incentivising professionals to master AI technologies. 4. Creation of a platform for experimentation and exchange of experience in the field of AI content. 5. Attracting international participants and peer review of works. 6. Providing practical application of the best works in the industry. Thus, the contest actively promotes the development of a new AI content market and stimulates innovation in media production.

Russia
Nomination

Artificial Intelligence And Digital Services

Topic

Artificial intelligence

Estimated duration of implementation

The MyFilm48 competition is highly adaptable to the rapidly changing generative AI market. Held twice a year, it demonstrates the most relevant capabilities of advanced neural networks. Regular updates of the tasks, evaluation criteria and jury composition ensure the relevance of the competition. The short cycle between events allows for rapid innovation, making MyFilm48 a dynamic platform to showcase skills and explore the latest trends in AI for media content. This helps to keep the pace of innovation in the industry high and prepare professionals ready to work with rapidly evolving AI technologies.

Implementation geography

The event has an international scope. The first contest was attended by representatives from 14 countries, including Russia, Spain, Netherlands, Serbia, USA, Bulgaria, Kazakhstan, Belarus and others. The organisers plan to expand the geography, in particular by attracting participants from BRICS countries.

Description of competitive advantages

MyFilm48 contest has a number of significant competitive advantages: 1. Global accessibility: Unlike many foreign contests, where participation of representatives from Russia and some other countries is limited, MyFilm48 is open to all. This is a unique opportunity for talents from all over the world to demonstrate their skills on the international stage without geographical restrictions. 2. Interdisciplinarity: The competition brings together different areas of creative industries - film, animation, games, music and advertising, which facilitates the exchange of experience between different spheres. 3. Real prospects: The winners receive not only cash prizes, but also the opportunity to intern at leading companies in the industry, which opens the door to professional growth. 4. expert evaluation: The works are evaluated by recognised industry professionals, which guarantees objectivity and a high level of competition. 5. Innovation focus: The emphasis on the use of neural networks and AI technologies allows participants to be at the forefront of technological advances in the media industry. 6. Time Frame: The 48-hour format encourages creativity and efficiency in working with new technologies. 7. Variety of categories: Having nominations for professionals, students and enthusiasts makes the contest accessible to participants with different levels of experience. 8. National support: Cooperation with leading universities and companies emphasises the significance of the contest and its contribution to the development of the industry. The openness of MyFilm48 to participants from any country creates a unique platform for international cooperation and exchange of experience in the field of AI technologies in media, which favourably distinguishes it from similar foreign events.

List of awards and prizes, media articles about the organization/individual or the Practice

1 place Trailer for the film ‘Winnie: Path of Fury’, Author: Cash prize 50 000 roubles 20 000 roubles to the account in immers.cloud 1 month PLUS subscription to Phygital+ Offer of internship at a film studio. 2nd place Trailer for the film ‘GYSSY-LEBEDI’, Author: Cash prize 30 000 rubles 15 000 rubles to the account in immers.cloud 1 month PREMIUM subscription to Phygital+ Offer of internship at a film studio. 3rd place Trailer for the film ‘Ozma’, Authors: Cash prize 20 000 roubles 10 000 roubles to the account in immers.cloud 1 month ADVANCED subscription to Phygital+ An offer of an internship at a film studio

List of scientific works and IP connected with the Practice

An application has been filed to register the trade mark MyFilm48

Contacts

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