Dassonz Consumer Healthcare Pvt Ltd
Approximately 1.71 billion people have musculoskeletal conditions worldwide ➢ Musculoskeletal conditions are the leading contributor to disability worldwide ➢ Lower back pain is the single leading cause of disability in approximately 160 countries ➢ A vicious cycle of bone and joint diseases, pain, disability, obesity, and comorbidities can significantly impact life ➢ MUSCULOSKELETAL NUTRITION IS HAZY AND NOT COMPREHENSIVE- is one of the most important ➢ Elderly population growth in India will be high and in the next 10-15 years we will see a rise in musculoskeletal conditions and morbidities Clean Vitals OrthyX will solve all these problems in the plant based nutrition and wellness domain, with future plans for backward integration to farm and produce the key plant based compounds. We want to solve the problem of inadequate supply of plant based medical and clinical nutrition. Research has shown that plant based clean products are useful in chronic conditions like Osteoarthritis, Rheumatoid arthritis, Osteoporosis and other Musculoskeletal disorders and we will beat the competition to build a scalable company in this domain. Implemented solutions are Our vision is to create Impactful, Innovative, Science backed plant based food products that empower people to build great health and life, across various ages. We plan to improve the health and vitality of a billion lives through clean, researched and top quality products. Did you know that osteoarthritis affects over half a billion people worldwide, and one in three women over the age of 50 will experience fractures due to osteoporosis? These conditions can erode cartilage, intensify inflammation, and weaken bones, significantly impacting a person's quality of life OrthyX will revolutionize the solution journey DAILY NUTRITION, POWDER FORM TAKEN WITH WATER SKU is for a month pack We will build India's one of the largest plant based medical and clinical nutraceutical businesses through doctors and hospitals in the next 5-7 years.
Biotechnology And National Health
Human healthy nutrition technologies
3 months
Pan-India and then export to Gulf and South East Asian countries
Our competitive advantage over existing products: Separate Products for Men & Women: Unlike existing products, which do not differentiate by gender, we offer specialized formulations tailored to the unique needs of both men and women. Offline Distribution & Doctor Network: Existing products have negligible offline distribution and doctor networks, whereas ours is focused on building a robust offline presence and fostering relationships with healthcare professionals. Pricing Advantage: While existing products are priced between ₹50 and ₹75 per dose, we offer a competitive price of ₹60 per dose, providing premium quality at an affordable rate. Veg Collagen Inclusion: Many current products lack vegetarian collagen, limiting their appeal. We include a Veg Collagen option, catering to consumers seeking plant-based solutions. Veg Glucosamine and Chondroitin: We also include vegetarian sources of glucosamine and chondroitin, giving us an edge over products that use non-vegetarian sources. Content and Literature around Subject: While existing products offer little content, We place strong emphasis on providing rich content and credible scientific literature to better educate and inform consumers.
Startup India Certificate
N.A.
